Introduction to my Focus Group

On this page I have displayed the members of my focus group that I will be using throughout my research into school and music magazines. The information and knowledge that I hope to gain of media consumption and various magazine opinions will help me to create final products that will appeal to my target audience. I shall decide my particular target audience at a later date and it may appear that I will choose a different audience for each of the magazine categories.

My Focus Group Questionaire Questions

1) Are you currently a student?

2) (If the answer to the previous question is Yes then please answer this question.) Do you attend a school or college?

3) (If the answer to question 1 is Yes then please answer the following question.) What subjects are you currently studying?

4) (If the answer to question 1 is Yes then please answer the following question.) What qualification of course are you currently studying? e.g. B-Tech, A-Level.

5) (If the answer to question 1 is Yes then please answer the following question.) What is your favorite subject?

6) How do you travel to school, college or work?

7) Do you have either a part time or full time job? If yes please describe.

8) How much money do you earn on average over a period of a month? Or how much pocket money do you receive if you receive any?

9) Do you plan to go onto further education after your current education, i.e. University? And if Yes then please describe which subject you wish to study.

10) Do you attend any clubs or organized events in or out of school/ college?

11) What hobbies or interests do you have?

12) Does your school/college have a magazine?

13) (If the answer to the previous question is Yes then please answer the following question.) Do you regularly read the school magazine?

14) How often do you read a magazine?

15) What magazine in particular do you consume?

16) What would you like to see featured in a student magazine?

17) How much money would you pay for a school/ student magazine?


Monday, 28 September 2009

Focus Group Member: Christopher Bourne

Chris Bourne is 16 years of age.
His hobbies include playing his guitar, composing music, skate boarding and socializing with friends. Through Chris' interest in music, he often uses various means of technology and media to enable him to create his music. Chris has a keen interest in the music industry and hopes to develop his skills further in time to come. Chris has a wide amount of knowledge of how the music industry operates and understands what particular audiences of looking for in the music world.
I believe that Chris will be able to provide me with an efficient amount of valuable information and opinion when creating my music magazine. His knowledge and interests will allow me to ask various questions and incorporate them into my final product.
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